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1/30/2007
  Yahoo Panama Branding
My contest to re-brand Yahoo Panama is still going on (vote here). I'll announce the winner next week.

If you doubt the need to rename Yahoo's ad system, take a look at this:

Thru Nov, 2006 after some of initial ballyhoo around the Panama launch, the odd construction: "Yahoo Overture" was out-trending the more normal sounding: "Yahoo Panama".

And Google AdWords dominates them both...

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