Got Ads?
2/15/2007
  Decker Gets Rid of Mitgang

Sue Decker sent out a long email to all Yahoos which was promptly leaked and roundly lambasted by Mike Arrington, Paul Kedrosky and others. It's so full of corp-speak obfuscation, that Arrington didn't even try to summarize.

I'll give you one nugget: Steve Mitgang is gone. Who's he? He was ostensibly in charge of the Panama re-vamp. He was the Jim Allchin of Panama.

Panama's development was such a disaster - it was 2 years too slow - that it was very predictable that Yahoo would do some house-cleaning, and regret-shunning (i.e. find someone to take the fall). In fact, I wrote a post saying that Yahoo should clean house at Overture:

Fix search monetization. The Panama rollout is underway. Once that happens, clean out Overture of the people who failed to deliver it 2 years ago. Then make an all out run at Google - develop a way for advertisers to dump entire Google campaigns right into Yahoo. Respond to advertisers better than Google.

So I think this email mainly shows that in their own, convoluted, shuffling-of-the-deck-chairs way, Yahoo is attempting to clean house.

PS: I love that Sue Decker's last name always reminds me of Blade Runner. And "Mitgang" sounds pretty Phillip Dick-ian as well, to me: Decker gets rid of Mitgang - just sounds gritty...

Labels: , ,

 


Links to this post:

Create a Link



<< Home

Subscribe to GotAds?



Links



Recent Posts

Decker Gets Rid of Mitgang


Archives

February 2005 /  March 2005 /  April 2005 /  May 2005 /  June 2005 /  July 2005 /  August 2005 /  September 2005 /  October 2005 /  November 2005 /  December 2005 /  January 2006 /  February 2006 /  March 2006 /  April 2006 /  May 2006 /  June 2006 /  July 2006 /  August 2006 /  September 2006 /  October 2006 /  November 2006 /  December 2006 /  January 2007 /  February 2007 /  March 2007 /  April 2007 /  May 2007 /  June 2007 /  July 2007 /  August 2007 /  September 2007 /  October 2007 /  November 2007 /  December 2007 /  January 2008 /  February 2008 /  March 2008 /  April 2008 /  May 2008 /  June 2008 /  July 2008 /  August 2008 /  September 2008 /  November 2008 /  December 2008 /  January 2009 /  March 2009 /