Do you advertise on MSN AdCenter?
Do you like your ROI?
Do you want to keep your hard-earned money?
Then PAY ATTENTION to Microsoft's upcoming launch of Content Ads.
Microsoft is sending out beta announcements about their launch of contextual ads (i.e. MSN's version of AdSense for Content). Buried in the details is this text:
This week, some of our U.S. advertisers will receive an e-mail notification that their accounts will be upgraded as part of the adCenter Content Ads pilot program. If you receive this notice, your campaigns will automatically be upgraded to include distribution on content pages within the Microsoft network.
AdCenter will set your existing campaigns to run on Content Ads BY DEFAULT!
That's a good way for you to lose a lot of money fast... so make sure you read how to disable Content Ads.